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My Magic Mud on The Today Show

By: Justin Arman

Charcoal is the secret ingredient your beauty routine has been waiting for.

If you’re over the rainbow unicorn craze then the latest beauty trend is for you. Charcoal-infused products are hot on the market, and not only do they look tough, they have some serious benefits, too. Just to be clear, we’re not talking about the charcoal you use for your summer barbecues; this is all about activated charcoal, which is made by burning a source of carbon, usually coconut shells.

The high temperature removes all the oxygen, and what’s left is a highly absorbent material with millions of tiny pores. These tiny spaces within the activated charcoal “trap” toxins and chemicals before they can be absorbed by your body — almost like a sponge!

>> Watch episode here.

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